MEET DAN. SOMETIMES PEOPLE CALL HIM JAMES.
That’s because he has an identical twin who stole his DnA.
James Bache isn’t in advertising. But Dan Bache is. And he’s an award-winning Creative Director and Art Director.
He’s spent the last 19 years making work for brands like Apple, Nike, Converse, and Anheuser-Busch — in Toronto, Vancouver, and Los Angeles.
Along the way, he’s helped global brands stay human, helped smaller agencies punch above their weight, and helped teams understand that big ideas almost always beat big budgets.
Dan’s not exactly a traditional art director either. He writes scripts. Directs spots. And thinks like a marketer. His philosophy is pretty simple: human truths create real connection, caring hard is one of the best skills you can have, and the best work usually comes from people challenging each other to make something better.
After all that, his email was a very lazy first thought: danbache@gmail.com
Awards
Cannes, Clio, One Show, Effies, New York Festival, Communication Arts, AICP, ADCC, Bessies, Cassies, Marketing, Applied Arts, Media Innovation Awards, Atomic Awards, Promo Awards, Shopper Innovation Awards, National Advertising Awards
Experience
FREELANCE: 2020 - Present
BHLA (contract): 2025
RETHINK (contract): 2022 - 2024
GREY: 2020 - 2022
MOMENTUM: 2018 - 2020
ANOMALY: 2017 - 2018
GRIP: 2016 - 2017
JWT: 2013 - 2016
TBWA / Media Arts Lab (LA): 2011 - 2013
TAXI: 2009 - 2011
McCANN: 2007 - 2009
FREELANCE CLIENTS:
Rethink, Broken Heart Love Affair, Gut, Leo Burnett, Sid Lee USA, Grey USA, FCB, Cossette, Wasserman, Juliet, Salt, Klick, Salient Global
IN-HOUSE EXPERIENCE:
Apple, Lyft, Panago Pizza, BarBurrito
Clients
FINANCIAL: Visa, RBC, Scotiabank, TD Bank, Tangerine, Klarna
TELECO: Bell, Telus, Freedom Mobile
TECH: Apple, Nintendo, Twitch, Lyft,
AUTO: Volvo, Honda, Acura, General Motors, Nissan, Mitsubishi, Ski-Doo
SPORTS/LIFESTYLE: Nike, Converse, Foot Locker, Detroit Lions (NFL), Toronto Raptors
ALCOHOL: Heineken, Bud Light, Budweiser, Molson Canadian, Coors, Coors Original, Miller Lite, Madri Excepcional, Arnold Palmer Spike, Cutwater, Nutrl, Rita’s Sparkling Margaritas, Absolut, Grand Marnier, Peller Estates, 19 Crimes Wine
FOOD & BEVERAGE: Tim Hortons, Burger King, Pizza Hut, The Keg, Panago Pizza, Bar Burrito, Dairy Farmers of Canada, Eight O’Clock Coffee
PACKAGE GOODS: Coca-Cola, Kraft Heinz, Kraft Mac & Cheese (US), Kraft Philadelphia Cream Cheese, Kraft Ore-Ida Fries (US), Schneider’s Bacon, Ricola, Maxwell House, SToK Cold Brew, International Delight, Wrigley 5Gum, Campbell’s Chunky Soup, Black Diamond Cheese, Kruger Sponge Towels, Cheesestrings
RETAIL: Canadian Tire, Walmart, Shoppers Drug Mart, 1-800-GotJunk, Park’nFly
SERVICE: Air Canada, WestJet, Lyft, Shell, Days Inn, Go Transit, EcoLab Solutions, Echoworx Encryption Solutions, DoorDash, Humber Polytechnic, York University
PHARMA: Johnson & Johnson (US), Nexium (US), Children’s Motrin (US), BenchSci, Polysporin, Tylenol, Merck & Co – Enlicitide, Icotrokinra DTC & HCP Derm, Coripharma – Psoriasis,
PUBLIC SERVICE: Princess Margaret Cancer Foundation, Canadian Blood Services, Canadian Cancer Society, Habitat for Humanity (Restore), Pancreatic Cancer North America